Allen Ford (UK) Ltd. respects the privacy of every individual who visits its Web Sites and any information collected about you will be used to firstly fulfil any service you might request and secondly improve how as a company we serve you. We do this by making appropriate use of the information.
This information will not be disclosed to anyone outside of the Allen Ford group, its affiliated or associated companies, its agencies, dealers or licensees, and other companies with which Allen Ford has arranged services for your benefit. It will be treated in accordance with the relevant legal provisions concerning data protection and may be initially stored and processed inside or outside the European Union anywhere in the world.
You have the right as an individual to find out what information we hold about you and make corrections if necessary; you also have the right to ask us to not use the information. We will make all practical efforts to respect your wishes. However certain legislation, especially related to safety issues or financial regulation (e.g. when dealing with Ford Credit) might prevent this.
If you have any specific questions that are not covered in the FAQ section please mail your enquiry to Allen Ford, 381 Harlestone Road, New Duston, Northampton, NN5 6PD.
Please note: all calls placed to telephone numbers shown on this site may be recorded for quality and training purposes.
This document was last updated on Jun 29, 2012
What are cookies?
Which cookies does the Allen Ford website use and are they allowed by the new EU cookie laws?
Not many, and we believe so, are the short answers.
And that's it.
The "My Showroom" cookie contains only vehicle reference numbers and details of pictures for that vehicle. It is NOT a "tracking" cookie.
Full details about the purpose and actions of the Google Analytics cookies can be found here.
What are the benefits to me of Allen Ford collecting my information?
Collecting this information will help Allen Ford to achieve the following;
1. To make the Site easier for you to use by not having to enter information more than once.
2. Help us to provide information faster.
3. To help us create content more relevant to you.
4. To help you quickly find services or information available from Ford.
5. Using information to make improvements to the Site.
6. Assessing general trends within the Web Site and its use.
7. To alert you to new products, special offers, updated information and other new services that Ford considers to be of interest to you. Where you have given us your permission we might authorise other companies to contact you directly.
What information might be collected by Allen Ford Web Sites?
At Allen Ford, we intend to give you as much control as possible over your personal information. In general, you can visit Allen Ford on the Web without telling us who you are or revealing any information about yourself. There are times, however, when we may need information from you, such as your name and address. It is our intent to let you know before we collect information from you on the Internet.
Even before registration we will collect anonymous information about how you have used the Web Site. This is a common standard procedure for any Web Site on the Internet. The information collected does not personally identify you but may be helpful to us for marketing purposes or improving the services we offer.
How will Allen Ford collect and store this information?
The Site can collect information about you in a number of ways; either directly requesting it from you (as on a registration form) or by automatically recording information about your visit to this Site.
For example we might collect data regarding your journey through the Site or record the options that you have chosen to take.
Information is stored in a secure environment protected by a combination of physical and technical measures. There is no general public access to this information.
For how long will Allen Ford store this information?
Allen Ford will store this information in a secure and protected environment for as long as we believe it will better help us to understand how we can serve you, and respect your wishes. In addition legislation might oblige us to store this information for a certain period of time.
To understand how you can amend, or update information stored about you then please refer to the appropriate question in this section.
Who does this policy apply to?
This policy applies to web sites designed for the use of individual consumers; it does not apply to corporate visitors.
Allen Ford's Commitment to Children's Privacy?
Protecting the privacy of children is important. For that reason, we never collect or maintain information at our web site from those we actually know are under 17 years of age.
What about Internet & Site Security?
The Internet is not a secure system and you should always be cautious about the information you disclose whilst on-line.
Personal Information collected by Allen Ford Sites is stored in secure operating environments that are not available to the public. In some cases, such as the transmission of credit card numbers, the Personal Information is encrypted before you conduct your transaction, using appropriate secure technology.
We will sometimes collect anonymous information about how you have used the Web Site. This is information that does not personally identify you but which may be helpful for marketing or improving the services we offer.
How do I contact you?
If you have any questions or comments about our privacy practices, you can contact us at :
Allen Ford, 381 Harlestone Road, New Duston, Northampton, NN5 6PD